|
Virtual Home of
|
|
|
| Investigate successful mobile phone services such as ring
downloads. What is driving the market? Is the success likely to
be limited to certain demographics? |
| Investigate successful interactive TV services. What is driving
to people to keep pushing the red button? | |
| Compare and contrast the successes and failures to learn lessons about
future developments of interactive services. | |
| Produce a product for use with mobile phones and/or interactive TV that
draws on the lessons learned. | |
| Evaluate the success or failure of the work and revaluate the reasons for success and failure of interactive services. |
|
Launched on December 25th 2003 |